Incentive Travel: Think Differently Think Cape Town!

by Cat Preston

An aerial shot of Cape Town

Cape Town, a city of true contrasts, offers a vibrant, unique, and exhilarating incentive travel destination. Recently, it surpassed Sydney and Melbourne to be recognised as one of the world’s best cities in the Condé Nast Traveller’s Readers’ Choice Awards. Additionally, the 2023 Telegraph Travel Awards named it the ‘Best Worldwide City’ for the eighth consecutive year. Three South African vineyards also claimed prestigious titles at the World’s Best Vineyards awards. Cape Town exudes a laid-back beachy vibe combined with cosmopolitan luxury. It also offers a flavour of the carnival atmosphere and embodies the pulsating heart of South Africa. This city is a remarkable melting pot, seamlessly blending natural beauty and a rich cultural heritage with the modern world, making it an astounding destination for incentive travel.

Cape Town’s stunning natural scenery is undeniably one of its main attractions. The iconic Table Mountain and the immaculate beaches of Clifton and Camps Bay provide ample opportunities to relish the great outdoors. Table Mountain, one of the Seven Natural Wonders of the World, is a source of immense pride for Capetonians. At night, enormous spotlights cast their glow onto this UNESCO Heritage site, a sight that is a must-see for first-time visitors.

Travelling along Chapman’s Peak Drive, whether on a Harley or in a Jeep, is a remarkable experience. Winding along the rugged coastline and through naturally forming rock formations, it is a journey to remember. Just outside the city centre, an area affectionately referred to as ‘the republic of Hout Bay’ by its residents, is a charming suburb with limited access points (only three in total). Its timeless beauty makes it popular with both locals and visitors.

A champagne cruise back to the centre of Cape Town, ending at the V&A Waterfront, is a fantastic way to conclude a day of exploration. On the coast itself, taking a sunset stroll at Sea Point and watching the sun sink into the Atlantic Ocean while waves crash against the sea wall offers a moment of tranquillity and calm.

Activities in Cape Town

If you’re looking for adventure on your trip, Cape Town is full of adrenaline-inducing activities and unforgettable bucket-list worthy adventures. It’s not uncommon to take on two mountain hikes in one day, indulge in some trail running, enjoy some epic mountain biking, abseiling, paragliding, surfing, outdoor yoga, experience shark cage diving, kayak with playful dolphins, snorkel with the local seals, whale watching or even visiting the inquisitive African Penguins on Boulders Beach… the activities are actually endless. We can’t imagine running out of things to do here! 

Penguins on Boulders Beach

South African luxury

Camps Bay, known to be the most affluent area in South Africa, boasts exquisite scenery along its beachfront on the Western Seaboard that is simply breathtaking. It’s understandable then why properties in this area command such high prices, attracting celebrities such as Zac Efron, Leonardo DiCaprio, and Orlando Bloom, among others.

Given this, it comes as no surprise that Cape Town caters extensively for this wealthier demographic. The city is home to a multitude of Michelin-starred restaurants and luxurious hotels, serving as a testament to its opulence and charm.

Cape Town is a foodie’s paradise, with a diverse range of cuisines and culinary experiences to suit all tastes. From fresh seafood caught daily in the Atlantic Ocean, to vibrant street food markets, to upscale fine dining restaurants, Cape Town has something for everyone. For a truly unique culinary adventure, try some of the city’s fusion cuisine, blending African, European, and Asian flavours. With such a rich and exciting food scene, Cape Town is a must-visit destination for any food lover. 

Furthermore, in Cape Town, it’s always wine time! The Western Cape’s wine is globally renowned, consistently outperforming its competition and often priced considerably less than wines from other regions. This makes Cape Town an excellent destination for wine enthusiasts worldwide. The city is witnessing the emergence of numerous trendy wine bars, all proudly showcasing a variety of exceptional wines from award-winning estates. These establishments offer indulgent food and wine pairing experiences that are second to none.

However, when you find yourself on Kloof Street, you might want to swap your wine for an espresso martini or a margarita. With music pulsating through its veins, this street embodies many of the city’s most appealing and sought-after evening spots.

Cape Town has a rich cultural history

As South Africa’s oldest city, Cape Town has a layered history that has shaped and formed its rich cultural heritage. Along with a visit to the historic sites, immersing yourself into the historic Bo-Kaap neighbourhood is a cultural experience all of its own. Once stigmatised as a poor area primarily inhabited by slaves, this region has undergone a remarkable transformation. Today, it’s a highly desirable area, boasting the majestic Table Mountain as a dramatic backdrop. The buildings are all bright colours, which offsets amazingly against the almost always blue skies, and it is believed that when Bo-Kaap residents bought their houses, they decorated their homes with bright colours, as an expression of individualism and celebration of their freedom. There are some incredible food stops in this neighbourhood, amazing independent shops and friendly locals, so make sure you give Bo-Kaap a good chunk of your time in your itinerary – you won’t regret it.

The colourful houses of Bo-Kaap

Ready to experience the joys of Cape Town?

Whether you’re looking to reward your employees, celebrate a special occasion, or simply explore a new destination with your team, Cape Town ticks the box! Are you ready to experience the Mother City? It’s a place that has something for everyone, whether you’re an outdoor enthusiast, a foodie, a history buff, or simply someone who loves to soak up the sun and take in stunning views. 

Cape Town at a glance
  • Nearest airport: Cape Town International Airport 
  • Flying time from London: 11 hours 30 minutes
  • Time difference (UK): +2 hour
  • Currency: South African Rand
  • Weather: pretty much a year-round destination and it’s particularly great for a winter incentive with almost guaranteed sunshine from December through to March
Reach out today!

If you’re looking for your next corporate incentive trip destination, consider Cape Town for an unforgettable experience, but definitely get in touch with us at Red Blaze today:

think differently. think red Blaze

If you have a challenge, call us on +44 (0)1452 733300 or email us at